I worked on taglines and merchandising tiles on a contract basis with T-Mobile. I collaborated with designers and merchandising managers in a deadline-driven atmosphere.
Tag: copywriting
Landing Pages
Landing pages should be simple with a strong CTA. BPT had two main audiences--business to business and consumers looking to buy tickets. This landing page accommodates both. This one was directed to event planners, about to put their fall events in BPT's system. The bar at the top is directed to those searching for tickets… Continue reading Landing Pages
Zoka Coffee Club Redesign
An air of exclusivity transitioned from the client's cafes onto the page. I conceptualized the design elements, including the coffee-themed passport stamps and wrote the copy for this page. This helped with the worldly brand positioning the client requested.
