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Category: Copywriting
I never miss.
Infographs
Infographs can be a very useful marketing tool. As a freelance journalist and copywriter, I can research and write infographs. Here’s a fun fashion oriented one for JLM Couture.
Day Off Guide-Alaska
Princess Lodges needed attractive copy to draw in their summer interns and guides. I interviewed their employees to find out what they liked to do on their days off. This is part of a mini-guide.
T-Mobile Merchandising
I worked on taglines and merchandising tiles on a contract basis with T-Mobile. I collaborated with designers and merchandising managers in a deadline-driven atmosphere.
T-Mobile Break Free Landing Page
T-Mobile used “Changing the game,” the second line of this landing page in multiple iterations, including a baseball commercial.
Snazzy Software Copywriting
The client, eSoftware professionals had one problem: no one really knew what they did because they worked with a highly technical software. I used a flowchart to visually breakdown the technical jargon. It worked. It was time to make software speak easy!
And below, I created an easy-to-understand comparison chart, complete with an engaging introductory paragraph.
Social Media
This award-winning Facebook page is an example of a valiant team effort. Crisp copy at the top of the page, along with a personalized map helped put the buzz and beauty back into the client’s social media presence. I helped with some of the copy/concepts that appear on this page.
